It occasionally comes as somewhat of a surprise that when some people discover the term “search engine optimisation” (SEO) that all rationale and logic to what otherwise might be a sound business strategy flies out […]
Research conducted by the Association of British Travel Agents (ABTA) gives an interesting insight into the travel purchasing methods of British travellers, while research conducted in America paints an interesting picture on the effectiveness of […]
An analysis of 115 travel websites belonging to members of the UK’s largest travel industry consortium, Advantage Travel Centers, has shown that only 12 per cent scored well for search engine optimisation (SEO), with bad […]