The Best Spinner: an essential tool for all freelance journalists

The Best Spinner: an essential tool for all freelance journalists
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Freelance journalism has always been a challenging career choice and the global economic contractions of the last couple of years has only served to make the task of keeping food on the table even more difficult. The answer is to work smarter and not harder by generating multiple sales from the time spent researching one story. Article spinning is the way to go and here I take a look and review The Best Spinner, article spinning software for journalists and text spinning software for professional writers.

According to MediaFinder, an online database of US and Canadian publications, 433 magazines stopped print publication in 2009, while the first nine months of 2010 has seen 127 closures.

Though these figures are well below those of previous years — 26 in 2008 and 573 in 2007 — the increasing list of print publication casualties has seen some well established publications shut-up shop, while there is an increasing tendency for new publications (176 new titles in the first nine months of 2010) to fold shortly after their debut.

With publications closing at an alarming rate, along with increasing competition for advertising dollars from online publishing sources, most publications have either significantly reduced, or cut entirely, their budgets for freelance contributions. With payments diminishing spinning one article into several others for multiple sales is now a necessity for journalists and professional writers.

Fierce competition for text

Though online publications have provided freelance journalists with a new market for their work, the rapid emergence of “writer sweat shops” in the Philippines and India where articles are churned out at a rapid rate for as little as $1 per story, the opportunity for freelance journalists to fill the gap left by closures in traditional markets is both highly competitive and far from lucrative.

Though there are some online publishers who focus on quality articles and are prepared to pay significantly more that $1 per story, the competition is fierce, and the amounts paid are generally still well below what print publications were paying three to five years ago.

Journalists need to write more articles or increase the number of times a story is sold if they are to stay above the poverty line
Journalists need to write more articles or increase the number of times a story is sold if they are to stay above the poverty line John Le Fevre

The answer for professional freelance journalists who wish to maintain a lifestyle above the poverty line is to either write more stories, or increase the number of times a single story is sold.

Any professional freelance journalist knows that writing a story of any depth and meaning, with the exception of spot news, requires at least several hours of research and several more for writing and editing. This makes the former difficult, while the propensity for editors to insist on original copy while paying increasingly less for their content makes the latter just as difficult.

After all, professional journalists attempt to write their story in the best possible manner the first time round and having to sit down and rewrite the same story to an equally high standard can be just as time consuming, while the rewards are not always worth it.

Help for freelance journalist at hand

Help is at hand though with text spinning or article spinning software producing quite good results.

For several years now the authors of several software applications have claimed to have products with the ability of spinning stories, or churning text  — taking one piece of text and through the use of synonyms and various algorithms spitting out a similar story of equal or near equal quality as the original.

The benefits of software that can take a piece of text and spin out a unique, high quality derivative has not been lost on website content producers and search engine optimization (SEO) practitioners who strive to ensure their content is unique to improve their search engine rankings and avoid the penalty that Google and other search engines apply to duplicate content.

Likewise students desiring to complete thesis’s have been attracted to this software also, as it means more hours can be spent on the beach or partying than actually researching and writing the papers required.

Journalists, however, have largely ignored text spinning and article churning software because the results produced have either been total crap, or they have been unaware of its existence.

Work smarter, not harder

The Best Spinner: an essential tool for all freelance journalists
John Le Fevre

The need for freelance journalists to work smarter rather than harder in the face of increased competition means that freelance journalists can no longer remain ambivalent to article spinning software if they wish to maintain their standard of living.

While I generally refrain from endorsing or promoting products in this newsblog (See: Blog disclosure policy) and generally only provide outbound links to websites mentioned in articles published in stories I am making an exception for this software.

The output displayed on the The Best Spinner Review samples page will show why.

The Best Spinner is text spinning, article churning, or article re-writing software that has the capability of enabling freelance journalists to earn multiple sales from one story, while also meeting the demands of editors and publishers for original content.

For those writing for the web, or involved in SEO, The Best Spinner is a godsend. While the results are not perfect, The Best Spinner, despite its cheesy direct sales website, produces by far the best spun text articles of any software that I have seen.

More importantly, tech support for The Best Spinner is outstanding. Prior to testing I fired a number of questions off to technical support. Each question was responded to in less than 24-hours, while responses I made to the technical support department replies were answered in as little as 11 minutes. Now that is truly impressive by anyone’s standards.

Following the link to see six variants of the same story on The Best Spinner Review samples page. Beneath the original story you will also see the spun articles that were produced after automatic text spinning and after one hour of manual article spinning.

The six variants are the first produced, though I could have just as easily asked The Best Spinner to produce up to 250 spun variants. The spun text articles are exactly as produced and include a Copyscape check result for each variant.

The Best Spinner can automatically generate a list of synonyms in just a few seconds, which can be seen in the first sample. This method produced a 20 per cent difference. Not too bad for a few minutes work.

However, to gain the most benefits from article spinning software a journalist or professional content writer should invest a little  time in manually going through and selecting as many synonyms from the supplied database, as well as adding their own.

While The Best Spinner is not perfect, the output is in my opinion, extremely good, and something a professional freelance journalist will quickly be able to edit into shape for a second, third or fourth sale, while meeting the demand for original material with English, Spanish, French, German and Italian languages catered for.

If you are as impressed by The Best Spinner as I am, click on this hyperlink to visit The Best Spinner website and watch the video on how easy it is for a professional journalist or writer to spin stories into multiple original versions.

Photos John Le Fevre



Raw output examples and Copyscape check results of The Best Spinner in action – The Best Spinner Review samples


Footnote: January 1, 2011: Since writing this review Jonathan Ledger has added a number of new features to The Best Spinner that are truly impressive. He has also unveiled Instant Article Wizard which goes even further in allowing people to generate articles about subjects they know nothing about.


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John Le Fevre is an Australian national with more than 40 years experience as a journalist, photographer, videographer and editor.

He has spent extensive periods of time working in Africa and throughout Southeast Asia, with stints in the Middle East, the USA, and England.

He has covered major world events including Operation Desert Shield/ Storm, the 1991 pillage in Zaire, the 1994 Rwanda genocide, the 1999 East Timor independence unrest, the 2004 Asian tsunami, and the 2009, 2010, and 2014 Bangkok political protests.

In 1995 he was a Walkley Award finalist, the highest awards in Australian journalism, for his coverage of the 1995 Zaire (now Democratic Republic of Congo) Ebola outbreak.

Most recently he was the Thailand editor/ managing editor of AEC News Today . Prior to that he was the deputy editor and Thailand and Greater Mekong Sub-region editor for The Establishment Post, predecessor of Asean Today.

In the mid-80s and early 90s he owned JLF Promotions, the largest above and below the line marketing and PR firm servicing the high-technology industry in Australia. It was sold in 1995.

Opinions and views expressed on this site are those of the author’s only. Read more at About me

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4 Responses to "The Best Spinner: an essential tool for all freelance journalists"

  1. Ralph Douglas   August 9, 2011 at 6:03 pm

    Thanks for going to the trouble. I’ve been reading and seeing lots of stuff on article spinning and basically thought they were all crap. I was motivated enough to get the trial after reading your review. Ok, it’s not perfect, but most times a journalist only wants two or three different versions of the same story and if used the way you describe the Best Spinner is a perfect tool for achieving that. Totally accurate review. Thanks again.

  2. Khon Kaen   April 4, 2011 at 3:12 am

    Spinners are used by online marketers to spam article directories with thousands of articles that are mostly nonsense.

    • John Le Fevre   April 7, 2011 at 3:15 am

      Thanks for having a read.

      Yes, they are used for that also. But for freelance journalists something like The Best Spinner enables them to provide multiple copies of original content to different publications, thereby increasing their sales. I agree with your view that most text spinning or article spinnign applications output a lot of rubbish, but as can be seen from the sample output the results are not too bad, and with just a little manual cleaning up are quite presentable. Sadly many of the article spinning companies only press auto spin and then start blasting their stuff out to article directories without any clean up or checking.

  3. AnneM   November 9, 2010 at 10:31 pm

    Awesome article. The problem is also that if freelance writers don’t use article spinning softwares properly they will sell articles that will have their customers run into dup content issues. It is essential to learn spinning skills. And I agree with you, to me The Best Spinner is, well, the best spinning software on the market.


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